Digital Marketing
Turnkey Audience Management & Extension Solutions.
At GraFitz Group, our job is to make your job easy. We do this with online advertising and audience extensions programs because they are more effective. Our relationships with the top providers and exchanges give us the ability to manage campaigns directly. This gives you the top products and targeting capability available, driving a higher return on investment. Our direct relationships with the top exchanges and providers produce lower overhead, saving you money. Our clients save on average 30% – 50% over traditional digital media companies.
Retargeting
Retargeting with GraFitz Group Network helps bring back to your site visitors who didn’t act on their first visit. 98% of shoppers do not convert on their first visit! Retargeting helps shoppers find their way back to your site when they’re ready to take action.
AdWords (SEM)
AdWords with GraFitz Group Network is a pay per click advertising service. This means that you are only paying for results, not views. AdWords reach the shoppers who are already looking for the goods and services you provide.
Mobile
People today are actively involved with media when they are on the move. Mobile advertising and targeting is essential for reaching users on the go, from business people, to commuters, to students. Different data points will help the experts at GraFitz Group Network to target the most relevant audience for your business, even when they are on the go.
Display Keyword Targeting
This type of digital marketing benefits advertisers in that it allows you learn relevant new sites that are reaching your audience. GraFitz Group Network develops a custom list of relevant keywords for your advertising campaign. These words can be provided by the advertiser, or may be generated based on the goals of the campaign, product, or service.
Pay Per Click (PPC)
Pay per click ads are charged by user interaction, not just exposure, so you can rest easy knowing that your pay per click advertisement dollars are being well spent. At GraFitz Group Network, we also understand the importance of keyword searches in pay per click advertising.
Video Advertising
Video pre-roll advertisement is powerful marketing tool for your business. This type of video advertisement plays before the video content that the user is attempting to view. This has the benefit of video advertisement, without losing the customers to frustration with mid-roll and post-roll ads.
IP Targeting
IP targeting matches physical addresses to IP addresses, making it easier for customers and potential customers to be reached through online advertising. When seeking IP targeting opportunities, the advertiser must provide a list of existing customers or prospects, while we match the physical mailing address to the “mailbox” of the computer.
Facebook – Social Media
Social media is a powerful marketing tool that daily reaches over a billion people from platforms like Facebook and Instagram. Target advertising through social media can help you reach the right potential customers at the right time, with the right products from your business. Demographic information, interests, and user habits can help boost your...
