Grandview Outlet

Grandview Outlet is always your first choice when you need the highest quality home improvement products at incredibly low surplus prices. From gorgeous kitchen cabinets to solid core doors, hardwood flooring to carpet, we have all of the home fixtures and hardware you need to make any construction or renovation project turn out perfect and within your budget.

Case Study

The Task

The experts at GraFitz Group Network were the team that Grandview Outlet in South Point, OH needed for their new company website. 

Grandview Outlet is a Tri-State retailer of the highest quality home improvement products at incredibly low surplus prices. From gorgeous kitchen cabinets to solid core doors, hardwood flooring to carpet, Grandview Outlet has all of the home fixtures and hardware you need to make any construction or renovation project turn out perfect and within your budget.

The only problem was: Grandview Outlet didn’t have a website, and that meant a whole section of online marketing was being overlooked. Grandview Outlet had a lot to offer, and the team at GraFitz Group Network was determined to make sure the Tri-State knew it. 

The Opportunity

Grandview Outlet has created an epicenter for discounted home improvement items. Their convenient locations are filled with savings waiting for Tri-State customers. No matter which room in the house needs updating, their expansive selection is ready to update every home. For every home on a renovation budget, Grandview is fully stocked to compete with even the largest chain home improvement store. Making this knowledge available to customers and potential customers through a platform such as a search engine optimized, information packed website would be a huge benefit for a company like Grandview Outlet. 

The team at GraFitz Group Network wanted to create a company website that accurately portrayed Grandview Outlets great merchandise, amazing deals, and their extensive and varied home improvement supply categories and brands. GraFitz Group Network would be responsible for conveying all of this information accurately, practically, and in a way that was aesthetically pleasing. 

Our team began working with Grandview Outlet to build an amazing website that would highlight the amazing home improvement possibilities offered by Grandview Outlet.  

Our Strategy

Grandview Outlet agreed to an extensively informative, brand new website in order to further expand their clientele. GraFitz Group Network undertook to develop a sleek and up-to-date website design for Grandview Outlet, while remaining true to the company’s original aesthetic, and reflecting their core values. 

Our Objectives

  • Reinforce the company brand through consistent web design
  • Expound on who Grandview Outlet is and what they do
  • A company website launch to expound on all aspects of the company’s services, products, and locations
  • Optimize company website to spread the word about Grandview Outlet  

The Research

The first step to any marketing strategy is to understand our client and the industry in which they operate. The team at GraFitz Group Network immediately set to work researching the home improvement and surplus retailer industry. We gathered information on all industries Grandview Outlet served or could potentially serve, as well as researching the extensive products they offer and the diverse brands they deal in. This meant pouring over information, conducting a competitive analysis, opportunities for company growth, and the best presentation possibilities for this industry. 

The Process

Organized, clean, and user friendly was our goal for the Grandview Outlet website. Grandview Outlet offers products covering a huge variety of home improvement categories, as well as offering a high quantity of brands for each of those products. GraFitz Group Network sought to ensure that visitors to the site could readily find exactly what they were looking for—but also for visitors to be aware of just how many options they had. In addition to organizing this mass of information, we sought to create a look that honored the company’s existing aesthetic, but enhanced it with sleek, bold, versatile design. 

Grandview Outlet is a company at the top of their field, and we believe that their website should be as well. Using strong red and blue color schemes, clean lines, and top-of-the-line interfaces, the Grandview Outlet website quickly became a web presence worth taking notice of in the industry. 

Once we had established a web presence for Grandview Outlet, which would be an extensive information source for their customers, the team at GraFitz Group Network began utilizing our extensive SEO and Key Word Ranking services to ensure that Grandview Outlet’s customers and potential customers would have no problems searching them out on the web.

What We Did

Website

Grandview Outlet got a clean, top-of-the-line look with their website launch from GraFitz Group Network. This website features in-depth information on industries Grandview Outlet serves, products they provide, experts they use, and brands they carry. We also organized the website so locations and products linked to one another, enable customers to know exactly which location they needed for exactly the right product. We integrated elements such as the company’s Facebook feed, google maps, and team applications to further simplify client and employee interaction. The web designers at GraFitz Group Network also incorporated a mobile responsive design, so that grandviewoutletohio.com is fully functional on tablets, phones and mobile devices, as well as desktop computers and laptops.  

SEO & Key Word Ranking

The SEO experts at GraFitz Group Network worked hard to ensure that Grandview Outlet would be readily accessible to their clients and potential clients. Everything from content, page titles, tags, and keywords is incorporated into making sure that our websites appear in a first page google search listing across the country.  

The Conclusion

The team at GraFitz Group Network was given a project by a client, and managed to take that project to the next level. At GraFitz Group Network, we care about the growth of your business; it’s our favorite part of our job. When we see opportunities to help our clients grow and expand their business, we’re always ready to tackle the challenge. 

For Grandview Outlet, this meant a brand new website offering extensive information for customers, and placing them a cut above the crowd in the web world. GraFitz Group Network has assisted in making Grandview Outlet more accessible to potential clients, more able to keep customers informed about who they are and what they do, and has ultimately provided avenues for Grandview Outlet to shine as the high quality home improvement surplus retailer they are. Our goal at GraFitz Group Network is to help your business show off everything you do, and let the world know you’re out there. Our team will take up any challenge to help your business make that happen.

Check Out Our Other Great Case Studies

  • Category:
  • Website Type:
    Content Management System (CMS)
  • Mobile Responsive:
    Yes
  • Project Type:
    Redesigned Website
  • Location:
    South Point, OH

GraFitz Group Network is a Tri-State leader in the advertising and marketing services of web design, web development, search engine optimization, commercial printing, audio/video production, graphic design, Internet marketing, and more. 

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CONTACT US

  • Phone:  (304) 581-4689

  • Mailing:

    PO Box 71
    Huntington, WV 25706

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